In the news
Aussie families urged to ‘buy in season for healthy returns’ as the school year commences
The Outdoor Media Association (OMA) has launched its Healthy Returns campaign, in partnership with Health and Wellbeing Queensland and Nutrition Australia, to tackle obesity and encourage Aussies to eat more vegetables.
Rediscover veggies and win
The Outdoor Media Association (OMA) today launched its competition to encourage Australians to cook with vegetables, inspiring us all to add a rainbow of colours to our meals.
Outdoor industry launches its second annual health and wellbeing campaign across the nation
Over the next four weeks, Out of Home (OOH) signs across Australia will feature a healthy eating campaign, Better than you remember, donated by the members of the Outdoor Media Association (OMA), and delivered in partnership with Health and Wellbeing Queensland and Nutrition Australia.
Outdoor Media Association to tackle obesity
The Outdoor Media Association (OMA) is hoping to impact Australia’s obesity crisis by limiting the advertising of discretionary food and drink products near schools.
Source: CMO from IDG
World-first policy to help Aussies make healthy choices
The policy aims to meet community expectations and support government efforts to tackle overweight and obesity in Australia.
Source: B&T
Food fight: OMA, AANA make key policy changes as pressure mounts on food ad standards
With pressure mounting from the government, lobby groups and international trends, the Outdoor Media Association (OMA) has taken steps to introduce a new "world-first" policy, limiting the public’s exposure to discretionary food and drinks, while the Australian Association of National Advertisers (AANA) prepares to review Food & Beverage advertising code.
Source: Mi3
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